There were a few reasons I’ve decided to put GrowthList sales on hold for a while:
1. I’ve been updating and promoting GrowthList for over 2 years now, and to be honest, I’m a little burned out from working on the same product for so long.
2. Over the past few weeks, I haven’t stopped thinking about a couple of other products I want to launch and knowing Dec/Jan are slow months with B2B products, it made total sense to take some time out to work on these things now.
3. One of the products I’ll be launching will rely on monthly recurring revenue, which presents a wide range of additional skills (churn etc.) I’m excited to learn about.
4. I wanted to see if GrowthList sales would spike if I announced I was closing the product for a while. It worked. Sales spiked through the roof.
This now has me thinking about an alternative way to sell digital products online: instead of the products always being available to purchase, would opening up sales for 1-2 weeks every quarter generate more sales?